Monday, March 16, 2015

Top Selling Mustang Colors Among International Markets


 “Any customer can have a car painted any color that he wants so long as it is black.”
 -Henry Ford
Henry Ford's famous words regarding the original Model T. Years later, black remains the top color selection of a certain Ford for consumers, a car which may be even more iconic than the prestigious Model-T: the Ford Mustang.


For the 2015 model year, Ford has officially introduced the popular "pony car" to several global markets for the first time in the car's now 50-year history. The Mustang is now available in the China, Europe, and Africa regions. Ford has recently released the most popular colors in some of these areas after initial sales (see above). The foremost were red and black, both appearing in the top 3 for each market sample analyzed. The second favorite US color was "Magnetic Metallic" something akin to a gun metal gray, China liked the "Oxford White", and the European region favored "Deep Impact Blue".

What would be genuinely awesome, was if Ford were to make the Mustang available in the same color selections of past years. For example in the 1960s ('67 to be precise) the Mustang was available in a whopping 40 different colors. Talk about choices.
In the end, the entire world seems to agree that the Mustang looks fantastic in black. However, the next favorite colors? Red, White and Blue...

Wednesday, March 11, 2015

A 2015 Ford Mustang In The World's Largest Ghost City


It is likely that you have already seen the video above, and while yes, the short film produced by Ford seems like a fun 2015 Mustang ad featuring Maryland Mustang formula drifting phenom, Vaughn Gittin, Jr.. However what you may not know is that the city featured in the short film, Ordos, Inner Mongolia in China is considered the largest modern ghost city in the world.

Originally to be built for over 1 million residents, the city of Ordos was intended to be a crowning jewel of Inner Mongolia. However, development snags, missed deadlines, funding issues, and more, drove investors to drop the project en masse which in turn, resulted in entire streets, even districts abandoned mid-construction, earning Ordos the title of "China's Ghost City".

With such a grand and unique setting, it is a wonder that Ford were one of the first to consider filming in the city. With it's looming towers, quasi-futuristic architecture, and vast expanses absent of human life, all set on a backdrop of the Mu Us Desert, Ordos seems the perfect setting for a District 9-esque, future dystopia film.